Clik here to view.
Jan Bosch: Software Provocateur
Last week, I had the honor of presenting at and attending the talks of the Lindholmen Software Development Day. The first keynote speaker was Professor Jan Bosch from Chalmers, who did his best to...
View ArticleClik here to view.
Off-Topic: Angry Birds Space (Good Game, Bad Price)
Once upon a time, I was young man in high school where our little computer club got a new PC with a color screen and a floating-point coprocessor. One fun little program I wrote was a simple gravity...
View ArticleClik here to view.
Buying High Technology
Selling and marketing high technology is what I do for a living. My counterpart is the customer or buyer, and I help design, build, explain, an market these products. In this role, I am most usually...
View ArticleClik here to view.
Bliss: Failing to Pivot for Ideology
Note: This post was caused by listening to an interesting science podcast while thinking about the theories of startups, and the connection might seem a bit odd. Still, I think there is something to be...
View ArticleClik here to view.
Everything in the Cloud?
Cloud… I tend to dislike hype and I am honestly quite sick of all the talk about cloud computing and “anything as a service”. Still, it is an intriguing area. Last week, I attended Produktledardagen,...
View ArticleClik here to view.
Qualcomm’s Batteryguru – and Branding
It is quite interesting to see how Qualcomm has emerged as a major player in the “processor market” and is trying to build themselves into a serious consumer brand. I used to think of them as a...
View ArticleToyota Acceleration Case
I just read the EETimes coverage of the recently concluded court case in the US, where Toyota settled for 3 million USD in damages due to experts finding that the software in a 2005 Camry L4 could...
View ArticleClik here to view.
Security for IoT Panel at the DAC 2015 – Can Security Gate your Release?
I had the great honor to be on a panel discussing IoT Security at the DAC back in June. The panel was part of the Embedded Techcon event that took place essentially as a little embedded corner inside...
View ArticleClik here to view.
”Figure out What to Do”, Says the Manual
I just spend some hours building a new living room PC for the home. I based on common components like a Fractal Design Node 202 chassis and an MSI Z270i motherboard for my Intel Core i7-7700 processor....
View ArticleClik here to view.
Subscription Software = Better Programmer-User Alignment (?)(!)
IEEE Spectrum ran a short interview with Thomas Knoll, the creator of Photoshop, who made a very interesting point about the move to subscription-based software rather than one-time buys plus upgrades....
View ArticleClik here to view.
Embedded World 2018 – Clever Giveaway from Microchip
Show like the Embedded World are full of vendors vying for attention and wanting to get their name onto your mind, desk, or appearance. This is the giveaway game: what can you hand out that will make...
View ArticleClik here to view.
Undo Reverse Debugger “Pivots” to Record-Replay
I just found a story about Undo software that was rather interesting from a strategic perspective. “Patient capital from CIC gives ‘time travelling’ company Undo space to pivot“, from the...
View ArticleClik here to view.
Living with a Nokia 7.1 Phone
For the past couple of weeks, I have been using a Nokia 7.1 phone as my main phone while my main Sony phone has been off for repairs. My habit for quite a few years has been to use Sony “flagship”...
View ArticleClik here to view.
Adjusting to Work-from-Home: Remote Live Simics Training
In the current world-wide lockdown due to Covid-19, many things that were done in-person in the past have to become virtual. The Simics® New User Training that we run at Intel and with our customers...
View ArticleClik here to view.
Jerry Fiddler on the Early Days of Wind River and Building a Product
Wind River is celebrating their 40th anniversary as a company with a series of historical look-backs posted on the Wind River channel on YouTube. One of the videos is an interview with Jerry Fiddler...
View ArticleThank You, Sir Clive Sinclair
A few days ago, Sir Clive Sinclair died. I owe him, or rather his most successful product, my career as a computer scientist. I bought myself a ZX Spectrum in my early teens, taught myself how to...
View ArticleClik here to view.
Minimum Viable (Replacement) Product – The Teams Example
During 2020 and 2021, Intel switched from using Microsoft Skype for Business (also known as Lync) to Microsoft Teams as the primary internal calling, chatting, and conferencing tool. While (finally)...
View ArticleClik here to view.
DAC 2022 – Back in Person, Chiplets, an Award, and Much More
The 59th Design Automation Conference (DAC) took place in San Francisco, July 10-14, 2022. As always, the DAC provided a great place to learn about what is going on in EDA. The DAC is really three...
View ArticleClik here to view.
A Study of Cognitive Biases in Software Development
I recently read a few articles on cognitive biases, decision making, and expert intuition from the field of management research. Then an article popped up from the Communications of the ACM (CACM)...
View ArticleClik here to view.
Notes from our DVCon Europe 2022 Tutorial
I presented a tutorial about the “verification of virtual platforms models” at DVCon Europe last week. The tutorial was prepared by me and Ola Dahl at Ericsson, but Ola unfortunately could not attend...
View Article
